The Second Session of Digital Marketing took place from 16th September to 20th September. Mr. Pramod Maloo, on the first day with his new batch, taught the importance of AUTHORITY and RELEVANCY along with relevant examples to make sure that the students were clear with their concepts.
On the second day of the digital marketing workshop Mr. Pramod Maloo taught his students the importance of Google Ad words. He taught how to create the campaign through Google Ad words. He further explained the importance of ad words in a website. He made his students aware of terms like Meta keywords, some important keywords and some java scripts which are important while making a website. He further said that to make a website big, one has to create a lot of traffic. He further discussed the goal of big websites like GOOGLE.COM and how they have two goals: (A) profit maximization (B) to provide maximum information to their users
On third day of the workshop he focused on SMO (Social Media Optimization) where he discussed the vitality of advertisement on Facebook and Twitter. According to Mr. Pramod Maloo these social media platforms can help the seller filter at a very high level and thus we can reach our targeted customer at a faster and relevant speed. He said that what work television, newspaper and radio have done in decades, social media sites have done in the time span of some years. So this is the fastest way to advertise.
On the fourth day he taught the importance of E-COMMERCE. Here he taught the broad categories of e-commerce i.e. e-retailing and e-marketing. He taught how we can sit back at home can actually sell our products throughout the world. We can even create an online website where we can sell our products. He taught the difference between the e-retailing and e-commerce. He showed his students the backside and the front side of a website.
On the fifth day of the workshop Mr. Pramod Maloo taught his students how to make money online. He discussed about the various opportunities the students can use to make money online in their spare time. He gave example of some website like the FREELANCER.COM where he helped one of his students make money.
This is how Mr. Pramod Maloo helped his students to clear the concept about the new era of marketing i.e. Digital marketing. According to him in coming years INTERNET will be like oxygen without it people cannot survive and has perhaps proved to be one of the fastest mode of communication. He himself deals with many online projects everyday and is ready to hire the person who owns good writing skills as Content writer. He is a reputed CEO of KREATIVE MACHINEZ and has started his firm with two people only some years back but today his team consist of not more than 100+ members and he deals in with 18+ countries. Being an ex-student of The Bhawanipur Education Gujarati College Society he said he always wanted to give back to his college. This is how he helped the students of his college by not only giving them workshops but also recruiting them to his company.
“New technology is not good and evil in and of itself. It’s all about how people choose to use it.’ – David Wong The Bhawanipur Education Society College, in collaboration with the IQAC, The Board of Studies (BOS) of The Institute of Chartered Accountants of India (ICAI), and EICASA hosted the International Seminar on New …
On 16th September (Saturday) Department of Bengali of The Bhawanipur Education Society College hosted a book-launch program in College Library. The Book named ‘Sthabdha Chinmoy Bhabloke/ Bibhutibhusan: Fire Dekha’ is an anthology of well-researched articles on famous Bengali writer Bibhutibhusan Bandopadhyay. This book has been edited by two of the college faculties from Bengali Deaprtment; …
March 14th – 16th, 2019. Vidya Mandir, Spring Club, JDBI (Main Campus). The JD Birla Institute Fest, Verve, is one of the major events in the city’s College fests circuit and is known for the sheer energy and inventiveness of the students who leave no stones unturned to ensure the success of their fest. The fact that …
The Bhawanipur Education Society College celebrated the 162nd birth anniversary of Rabindranath Tagore on 13th May 2023 (Saturday). It was organized by the Department of Bengali in collaboration with the IQAC. The event commenced with the lighting of the lamp followed by the inaugural song presented by Prof. Pushpita Ganguly, Associate Professor, Department of Statistics. …
Digital Marketing (Second Session)
The Second Session of Digital Marketing took place from 16th September to 20th September. Mr. Pramod Maloo, on the first day with his new batch, taught the importance of AUTHORITY and RELEVANCY along with relevant examples to make sure that the students were clear with their concepts.
On the second day of the digital marketing workshop Mr. Pramod Maloo taught his students the importance of Google Ad words. He taught how to create the campaign through Google Ad words. He further explained the importance of ad words in a website. He made his students aware of terms like Meta keywords, some important keywords and some java scripts which are important while making a website. He further said that to make a website big, one has to create a lot of traffic. He further discussed the goal of big websites like GOOGLE.COM and how they have two goals: (A) profit maximization (B) to provide maximum information to their users
On third day of the workshop he focused on SMO (Social Media Optimization) where he discussed the vitality of advertisement on Facebook and Twitter. According to Mr. Pramod Maloo these social media platforms can help the seller filter at a very high level and thus we can reach our targeted customer at a faster and relevant speed. He said that what work television, newspaper and radio have done in decades, social media sites have done in the time span of some years. So this is the fastest way to advertise.
On the fourth day he taught the importance of E-COMMERCE. Here he taught the broad categories of e-commerce i.e. e-retailing and e-marketing. He taught how we can sit back at home can actually sell our products throughout the world. We can even create an online website where we can sell our products. He taught the difference between the e-retailing and e-commerce. He showed his students the backside and the front side of a website.
On the fifth day of the workshop Mr. Pramod Maloo taught his students how to make money online. He discussed about the various opportunities the students can use to make money online in their spare time. He gave example of some website like the FREELANCER.COM where he helped one of his students make money.
This is how Mr. Pramod Maloo helped his students to clear the concept about the new era of marketing i.e. Digital marketing. According to him in coming years INTERNET will be like oxygen without it people cannot survive and has perhaps proved to be one of the fastest mode of communication. He himself deals with many online projects everyday and is ready to hire the person who owns good writing skills as Content writer. He is a reputed CEO of KREATIVE MACHINEZ and has started his firm with two people only some years back but today his team consist of not more than 100+ members and he deals in with 18+ countries. Being an ex-student of The Bhawanipur Education Gujarati College Society he said he always wanted to give back to his college. This is how he helped the students of his college by not only giving them workshops but also recruiting them to his company.
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“New technology is not good and evil in and of itself. It’s all about how people choose to use it.’ – David Wong The Bhawanipur Education Society College, in collaboration with the IQAC, The Board of Studies (BOS) of The Institute of Chartered Accountants of India (ICAI), and EICASA hosted the International Seminar on New …
Report on Book Launch Event by Department of Bengali
On 16th September (Saturday) Department of Bengali of The Bhawanipur Education Society College hosted a book-launch program in College Library. The Book named ‘Sthabdha Chinmoy Bhabloke/ Bibhutibhusan: Fire Dekha’ is an anthology of well-researched articles on famous Bengali writer Bibhutibhusan Bandopadhyay. This book has been edited by two of the college faculties from Bengali Deaprtment; …
Verve
March 14th – 16th, 2019. Vidya Mandir, Spring Club, JDBI (Main Campus). The JD Birla Institute Fest, Verve, is one of the major events in the city’s College fests circuit and is known for the sheer energy and inventiveness of the students who leave no stones unturned to ensure the success of their fest. The fact that …
Rabindra Jayanti Celebration Organised by Dept of Bengali (collaboration with IQAC) on behalf of Arts Section
The Bhawanipur Education Society College celebrated the 162nd birth anniversary of Rabindranath Tagore on 13th May 2023 (Saturday). It was organized by the Department of Bengali in collaboration with the IQAC. The event commenced with the lighting of the lamp followed by the inaugural song presented by Prof. Pushpita Ganguly, Associate Professor, Department of Statistics. …