A Special Lecture on ‘Brand Positioning and Management’ was conducted by Department of Journalism and Mass Communication on 10th June 2021. The esteemed speaker for the session was Mr. Souvik Ghosh (Regional Manager, East – ICA Pidilite Private Limited). The event was attended by students from both Honours and General courses. In his lecture, Mr. Ghosh deliberated on how brand management has evolved in today’s digital age. Sharing many real-life events with the students, he emphasized on the importance of both communication planning and execution in successful brand management in today’s world. The lecture session was followed by a Q&A session. Many questions were asked by the students in the Q&A session which were individually addressed by Mr. Ghosh. The Q&A session was followed by the Vote of Thanks by the Department Coordinator which marked the conclusion of the event.
Want to overcome your fear of Public Speaking!! We all have to speak in public from time to time, some do well, some badly, and the outcome strongly affects the way people think about us. But the good news is that, with thorough preparation and practice, we can overcome our nervousness and perform exceptionally well. …
“They fought until the end. Not budged an inch. They were self– less. They were undaunted. They were soldiers of the Indian Armed Forces.” The Kargil War, one of the most catastrophic wars fought between India and Pakistan, culminated to an end on 26th July 1999- which marks the victory of the Indian Armed Forces …
Type of Activity: Academic Date/ Duration of Activity (from-to): 24.05.2025 Time: 11am Details of Resource persons (Name, Designation, Affiliation, Area of Specialisation, etc): Not Applicable No. of Participants: 126 Objective of the event: All-round development of the personality of the students which includes academic excellence as well as the spirit of punctuality, discipline, leadership and …
“We must all do theatre to find out who we are and to discover who we could become.” – Augusto Boal The Bhawanipur Education Society College hosted the eighth edition of the annual Theatre Festival, from May 1st, 2025, to May 3rd, 2025, at various venues of the college campus with the theme, ‘Ashes to …
Special Lecture on Advertising
A Special Lecture on ‘Brand Positioning and Management’ was conducted by Department of Journalism and Mass Communication on 10th June 2021. The esteemed speaker for the session was Mr. Souvik Ghosh (Regional Manager, East – ICA Pidilite Private Limited). The event was attended by students from both Honours and General courses. In his lecture, Mr. Ghosh deliberated on how brand management has evolved in today’s digital age. Sharing many real-life events with the students, he emphasized on the importance of both communication planning and execution in successful brand management in today’s world. The lecture session was followed by a Q&A session. Many questions were asked by the students in the Q&A session which were individually addressed by Mr. Ghosh. The Q&A session was followed by the Vote of Thanks by the Department Coordinator which marked the conclusion of the event.
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