The goals of marketing haven’t changed but the forms have shifted. Sparking this Metamorphosis on the 9th of September 2022, The Bhawanipur Education Society College, The Department of Commerce held an event named ‘Marketing Metamorphosis- A Breakaway from Tradition’ which commenced from 11a.m. at the Jubilee Hall, on Marketing with different activities, quizzes and competitions.
In the beginning Prof. Dilip Shah made the opening speech followed by the coordinator of the event Prof. Luxmi Jha, Prof. Divya P. Udeshi, and Prof. Nitin Chaturvedi. The event ‘Guess the Product’ began at 11 a.m where the participants and the audience had to guess the products through the taglines and the logos. Around 12 noon the event ‘Product Pitching’ began where the Teams like Assimilators, Singhi Bros, PS Brothers, Hotshots, Lucifer, Bigshots, Black Bulls etc. had to pitch their respective products within the time frame of 2 minutes. Lastly, the event ‘Meme Competition’ began where the participants shed light on the marketing scenario through their memes.
At the end of the event the participants were awarded, and a vote of thanks was given. The important takeaway from the event was that “The focus of marketing does not change, only the form changes” and “Jo dikhta hai wahi bikta hai”.
A National Webinar on “Intellectual Property Rights Awareness Programme (NIPAM)” was organised by The Patent Office, Kolkata, under Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce & Industry in association with Department of Chemistry of The Bhawanipur Education Society College on 4th March 2022. This webinar was coordinated by Dr.Saugata Konar …
The corridor leading to the auditorium was tastefully decorated with alphabet boxes that could be arranged into words – a giant scrabble walk way, if you may.
The Departments of Bengali and History, of The Bhawanipur Education Society, had arranged a national webinar on 6th July, 2021 entitled ‘Revisiting Modernity in 19th Century Bengal: Rammohan Roy and Iswar Chandra Vidyasagar’ to commemorate the 250th Birth Anniversary of Raja Rammohan Roy. The programme commenced at 11 a.m. with an inaugural song by Miss …
Placement Hall. April 20th, 2019.What can a professional architect have in common with a marine geologist that would attract students by the droves to hear them speak, that too on a holiday? Prof Dilip Shah, the Dean of Student Affairs of the Bhawanipur Education Society College (BESC) asked rhetorically right up front. “Passion” he said, …
Marketing Metamorphosis-A Breakaway from Tradition
The goals of marketing haven’t changed but the forms have shifted. Sparking this Metamorphosis on the 9th of September 2022, The Bhawanipur Education Society College, The Department of Commerce held an event named ‘Marketing Metamorphosis- A Breakaway from Tradition’ which commenced from 11a.m. at the Jubilee Hall, on Marketing with different activities, quizzes and competitions.
In the beginning Prof. Dilip Shah made the opening speech followed by the coordinator of the event Prof. Luxmi Jha, Prof. Divya P. Udeshi, and Prof. Nitin Chaturvedi. The event ‘Guess the Product’ began at 11 a.m where the participants and the audience had to guess the products through the taglines and the logos. Around 12 noon the event ‘Product Pitching’ began where the Teams like Assimilators, Singhi Bros, PS Brothers, Hotshots, Lucifer, Bigshots, Black Bulls etc. had to pitch their respective products within the time frame of 2 minutes. Lastly, the event ‘Meme Competition’ began where the participants shed light on the marketing scenario through their memes.
At the end of the event the participants were awarded, and a vote of thanks was given. The important takeaway from the event was that “The focus of marketing does not change, only the form changes” and “Jo dikhta hai wahi bikta hai”.
Reported by- Navyaa Baid
M.A. English Semester 3
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