The Bhawanipur Education Society College, in collaboration with IMI (International Management Institute) Kolkata organized two masterclasses with two renowned speakers from IMI. Founded & established by RP- Sanjiv Goenka in 2010 to enable bright young minds to gain access to world-class management, IMI has been instrumental in preparing young minds for the world of management. The event was held in the Placement Hall & started at 11:30 am with the first topic for the day, which was “’Strategic Disruption: Navigating Business Transformation in the Digital Era’” by the Guest lecturer, Dr. Gobinda Roy, Professor at IMI Kolkata and Chairperson of social media and branding website. Accompanying him was Ms. Karabi the Head of the Admissions department and Mr. Indranil, Assistant Admission head of IMI. The first one-hour session was filled with quirky Q&A rounds where every right answer was rewarded with a chocolate. There were also discussions on a variety of viral content on social media and the most talked about technology today, Chat GPT.
After the first lecture ended, the event continued with the second topic for the day that was “Today Insights on Marketing, Customer Relationship Management and Brand Management”, starting at 12:30 PM with the second guest lecturer, Dr. Rituparna Basu, a faculty at IMI Kolkata and Area Chair in Marketing. The lecture highlighted various marketing strategies of several brands and ended with a fun recall game. With a count of more than 50 attendees receiving E-Certificates for their participation in the Masterclass, the event concluded with the felicitation of guests by Prof. Minakshi Chaturvedi, Coordinator B.com (Morning).
Reporter – Srishti Jhunjhunwala Photographer – Papan Das & Agrag Ghosh
Date: 06.05.2025 Speakers: Dr. Debika Banerji and Mr. Rangan Datta Venue: Society Hall Total Number of participants Total Number of Students Total Number of Teachers External Expert 39 19 20 2 The Department of Geography of The Bhawanipur Education Society College organized a special lecture on the theme “Bridging Heritage and Ecology of Kolkata” on …
“Life is a Marathon, not a sprint. It’s about taking a bigger-picture approach.” With the onset of winter, The Bhawanipur Education Society College in association with the Hindusthan Club, hosted a Marathon in the heart of the city. This was also a part of the FIT India Week, Day 2 where the goal was to …
The Bhawanipur Basketball Neophytes Championship officially commenced on the 18th of July which was a Monday. Day 1 and Day 2 of the tournament were knock-out rounds. The first day of the tournament started off with four matches between eight of the participating teams. The matches were received with much enthusiasm from the viewers as well …
“In order to become rich you don’t have to work hard, you have to make your money work hard, Allow it to work 24*7”, this phrase coined the Workshop on Nuggets of Financial Wisdom by Prof. Parimal Merchant.
IMI Masterclass with Mr. Gobinda Roy & Ms. Rituparna Basu
The Bhawanipur Education Society College, in collaboration with IMI (International Management Institute) Kolkata organized two masterclasses with two renowned speakers from IMI. Founded & established by RP- Sanjiv Goenka in 2010 to enable bright young minds to gain access to world-class management, IMI has been instrumental in preparing young minds for the world of management. The event was held in the Placement Hall & started at 11:30 am with the first topic for the day, which was “’Strategic Disruption: Navigating Business Transformation in the Digital Era’” by the Guest lecturer, Dr. Gobinda Roy, Professor at IMI Kolkata and Chairperson of social media and branding website. Accompanying him was Ms. Karabi the Head of the Admissions department and Mr. Indranil, Assistant Admission head of IMI. The first one-hour session was filled with quirky Q&A rounds where every right answer was rewarded with a chocolate. There were also discussions on a variety of viral content on social media and the most talked about technology today, Chat GPT.
After the first lecture ended, the event continued with the second topic for the day that was “Today Insights on Marketing, Customer Relationship Management and Brand Management”, starting at 12:30 PM with the second guest lecturer, Dr. Rituparna Basu, a faculty at IMI Kolkata and Area Chair in Marketing. The lecture highlighted various marketing strategies of several brands and ended with a fun recall game. With a count of more than 50 attendees receiving E-Certificates for their participation in the Masterclass, the event concluded with the felicitation of guests by Prof. Minakshi Chaturvedi, Coordinator B.com (Morning).
Reporter – Srishti Jhunjhunwala
Photographer – Papan Das & Agrag Ghosh
Related Posts
Special Lecture on “Bridging Heritage and Ecology of Kolkata’ organized by Department of Geography
Date: 06.05.2025 Speakers: Dr. Debika Banerji and Mr. Rangan Datta Venue: Society Hall Total Number of participants Total Number of Students Total Number of Teachers External Expert 39 19 20 2 The Department of Geography of The Bhawanipur Education Society College organized a special lecture on the theme “Bridging Heritage and Ecology of Kolkata” on …
Marathon in Association with Hindusthan Club: Run for A Healthy You
“Life is a Marathon, not a sprint. It’s about taking a bigger-picture approach.” With the onset of winter, The Bhawanipur Education Society College in association with the Hindusthan Club, hosted a Marathon in the heart of the city. This was also a part of the FIT India Week, Day 2 where the goal was to …
The Bhawanipur Basketball Neophytes Championship
The Bhawanipur Basketball Neophytes Championship officially commenced on the 18th of July which was a Monday. Day 1 and Day 2 of the tournament were knock-out rounds. The first day of the tournament started off with four matches between eight of the participating teams. The matches were received with much enthusiasm from the viewers as well …
Nuggets of Financial Wisdom
“In order to become rich you don’t have to work hard, you have to make your money work hard, Allow it to work 24*7”, this phrase coined the Workshop on Nuggets of Financial Wisdom by Prof. Parimal Merchant.